Dectech Signs the Global Data Quality Excellence Pledge

We have proudly signed the Global Data Quality (GDQ) Excellence Pledge, a landmark initiative setting new standards for data integrity and transparency across the market and social research sector.

The GDQ Pledge unites organisations around a shared commitment: to build confidence in the data we collect and deliver through rigorous quality standards. It addresses some of the most pressing challenges in our industry, from bias in sampling to survey data quality and the participant experience. Alongside more than 70 organisations worldwide, we are committed to upholding the highest standards across every stage of the research process. This includes implementing robust procedures to ensure data security, providing transparency on methodologies, protecting participant rights, and actively contributing to industry-wide best practices.

The GDQ Pledge represents an unprecedented joint effort to strengthen trust in data quality. At Dectech, we are honoured to stand alongside our peers in this global commitment, delivering insights that are not only impactful but also grounded in integrity.

For more information on the pledge and how to sign up, see the MRS website: https://www.mrs.org.uk/topic/global-data-quality