News & Insights

Browse our Buzz articles for a bite of behavioural insight, or take a deep-dive into today’s biggest commercial issues in our Reports.

Buzz News Podcast Report

Search our insights

Featured piece

From Points to Profits: Designing the Optimal Loyalty Program

Loyalty Programs have a long history dating back to 1851 or earlier. Today, the global Loyalty Program market is valued at approximately $200 billion. While their common purpose is to incentivise repeat purchasing, some Loyalty Schemes are considerably more successful…

Read time: 3 mins

Read article

Buzz

Our bite-sized monthly dose of behavioural insights. Find out how we use our techniques to answer curious everyday questions.

Read all our buzz articles

The G20’s Agenda: What Really Worries Their Electorate

U.S. Presidential Election Forecast

“I’m Sorry Dave, I’m Afraid I Can’t Do That.” What to Make of Synthetic Data?

Can I get Your Number? Optimising Marketing Permissions in Retail Banking

The Rise of the Tarians – What Meat Will You Eat: Take Our Quiz

Consumer Duty Part 3: Product Testing

Report

In our reports we take a deep-dive into the most intriguing commercial challenges of today. Find out how we are using our behaviour science toolkit to uncover hidden trends and movements in the market and make clear and actionable recommendations that you can use today!

See all our reports

From Points to Profits: Designing the Optimal Loyalty Program

Pricing Strategy: The Lessons of Inflation

Report cover depicting economic inflation

Journey Optimisation: The Road Not Taken

Report cover showing vehicles making a journey

The Influence of Influencers: Inspiring More Cost-Efficient Marketing

Report cover showing influencers marketing a cosmetic product

The Vaccine Rollout and Life in 2022

Report cover showing a medical syringe needle containing a vaccine

Lockdown and Beyond: Understanding behaviour in the coronavirus crisis

Podcast

Predicting People is about exploring the applications of behavioural science in the commercial world. Listen to all of our past episodes and learn more about the podcast here.

Listen to all of our podcast epiodes

Ep 12: Data Science – What are its potential perils? Dectech Discusses