The G20’s Agenda: What Really Worries Their Electorate
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From Points to Profits: Designing the Optimal Loyalty Program
Loyalty Programs have a long history dating back to 1851 or earlier. Today, the global Loyalty Program market is valued at approximately $200 billion. While their common purpose is to incentivise repeat purchasing, some Loyalty Schemes are considerably more successful…
Read time: 3 mins
Buzz
Our bite-sized monthly dose of behavioural insights. Find out how we use our techniques to answer curious everyday questions.
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Report
In our reports we take a deep-dive into the most intriguing commercial challenges of today. Find out how we are using our behaviour science toolkit to uncover hidden trends and movements in the market and make clear and actionable recommendations that you can use today!
See all our reportsFrom Points to Profits: Designing the Optimal Loyalty Program
Pricing Strategy: The Lessons of Inflation
Journey Optimisation: The Road Not Taken
The Influence of Influencers: Inspiring More Cost-Efficient Marketing
The Vaccine Rollout and Life in 2022
Lockdown and Beyond: Understanding behaviour in the coronavirus crisis
Podcast
Predicting People is about exploring the applications of behavioural science in the commercial world. Listen to all of our past episodes and learn more about the podcast here.
Listen to all of our podcast epiodesEp. 11 : Why Do People Buy? The Cognitive Science of Purchasing – Dectech Discusses
Ep. 10 : New Year’s Resolutions – How can we keep them? Dectech Discusses
Ep. 9 : Experts – How can algorithms beat them? Dectech Discusses
Ep. 8 : Behavioural Economics – Have we reached peak nudge? Dectech Discusses
Ep. 7 : Trust – What is it & how to get it? Dectech Discusses
Ep. 6 : AI – Can it protect consumers? Dectech Discusses
News
See where our work have been featured in the press and find out how our research is having an impact.
See us in the pressPricing Strategy Paper Published in BE Guide
Acquisition Journey Optimisation Paper Published in BE Guide
Ep. 4 : Inflation – What is it & how do you navigate it? Dectech Discusses
Dectech’s pioneering role in data analytics for football recognized in The Times
Dectech’s Co-founder Nick Chater Wins Prestigious David E. Rumelhart Prize
Influencer Marketing Paper Published in BE Guide
